The Community Relations Council and ASG & Partners won Gold at the CIPR Northern Ireland PRide Awards in the Best Arts, Culture, Sport or Entertainment Campaign category and a Silver award in the Best Integrated Campaign category for our amazing work on Good Relations Week 2021.
The CIPR judges stated:
“This campaign aimed to support the Community Relations Council’s Good Relations week via a wide range of SMART objectives. They used research and findings to inform campaign development, particularly what young people wanted to see, and recruited a steering group to drive delivery. The strategy to inform, educate and empower, really spoke to us and we loved the use of putting young people in everyday lives in campaign activity. We hope this will build on future similar campaigns for such great causes!”